Facebook+Vodafone+TripAdvisor can change the way that “important pill” gets consumed !

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There’s not a single day that gets past, when my mother fails to consume all the medicines that were prescribed for her ! And when I discuss about this serious problem with her doctor, the doctor simply confesses that there’s nothing on earth that can ensure that a patient consumes the prescribed medicine on time . He was also of the view that, almost, 1/3rd of his patients – failed taking medicines on time !

On my way back, from the consult room, I kept wondering, when would that day arrive- the day, when , a patient consumes medicines on time , interacts with fellow patients on how the medicine worked for them , stay motivated enough to ensure – 100% compliance.

This is when, my imagination, went a little ahead , and wondered if, someone outside healthcare could bell this pain point.

The three organisations mentioned below are fictional and are derived from the parent companies that inspired me to think of their relevance to healthcare !

Healthbook : When a new pill enters the market – this social media site sharing new drug information, will publish it’s arrival.At healthbook, people would discuss about how they could best tackle their ailment with the help of other’s experience.One can log into this site and have loads of data on many things.

Healfone :This second dream company will send push notifications and also monitor the progress of your ailment over the new medicine usage. The typical messages that will get pushed to your mobile phone

Health-advisor: will let all the patients – compare their treatment process, what’s going right, what’s not so good and would they recommend the new pill.

The backend, is a Big Data Analytics Framework, that , analysis all possible data sets – structured, unstructured, the quantitative, the qualitative .

And, the best, is , it lets someone – review , not just the treatment outcomes across similar patients, but also carry – clinician reviews, their opinion on how certain drugs are working across their patient base and so on.

Together, this formidable three, could change the way, medicines get consumed  !Do feel free to share your thoughts.

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